TechCrunch covered the launch of ESC’s new Flash-based virtual world platform. As Eric Schoenberg writes:

WebFlock worlds are private-label virtual environments targeted at big brands who want to have a 3D presence online that is more accessible than worlds like Second Life, which require a separate software download. Although we’ve seen $345 million invested in virtual-world startups so far this year, there is a definite trend of those worlds moving into the browser.

Read the full article here.